This Direct Music License Agreement is made between Heart-Coherent Productions (“Licensor”) and the purchasing business (“Licensee”).
Grant of License The Licensor grants the Licensee a non-exclusive, non-transferable, revocable license to use the specified music playlists for the term of one (1) year from the date of purchase.
“PRO-Free” Warranty Licensor warrants that they are the sole owner of 100% of the Master Recording rights and 100% of the Musical Composition (Publishing) rights.Licensor agrees that this is a Direct License. Licensee shall not be required to pay additional public performance fees to any Performing Rights Organization (PRO) specifically for the use of the Work covered by this Agreement.
Tier-Specific Rights:
a) Small Business License
Use of 1 playlist at a single physical location only.
Background playback only.
Synchronization rights for external marketing or advertising are not granted.
b) Corporate License
Use of 2 playlists at up to eight (8) physical locations.
Limited synchronization rights for internal training videos and basic promotional content (subject to approval).
c) Multinational License
Use of all 3 playlists at an unlimited number of locations worldwide.
Full commercial rights including synchronization for advertising, promotional videos, social media, and brand campaigns (prior approval required for high-profile usage*).
Included In Multinational License:
Non-exclusive, non-transferable synchronization rights for the brand’s own
marketing and internal content.
Not Included All Tiers (by default):
Right to resell, sublicense, or distribute the music files to third parties.
Use in broadcast television or major motion pictures (these usually require
separate sync licenses and higher fees).
Exclusive rights (other companies can still license the same music).Master recording rights for major commercial releases.
Restrictions (All Tiers)
Licensee may not resell, sublicense, redistribute, or modify the music files.
Licensee may not claim ownership or copyright of the music.
Any breach of these terms will result in immediate termination of the license.
Renewal & Termination
Licenses automatically expire after 12 months unless renewed.
The Licensor reserves the right to terminate the license for any violation of terms.
* high-profile campaigns (e.g., national TV ads) require prior approval and possibly an additional
Addendum 1
